The Old Way Isn't Necessarily the Best Way

The CEO of fast-growing SOLiD Technologies says building and public venue owners mistakenly rely upon carriers to solve indoor wireless coverage issues; instead, SOLiD suggests a more holistic approach which is being detailed on the company's blog and upcoming conference appearances

WINSTON, Ore., July 14, 2011 -- According to SOLiD Technologies ( CEO Seth Buechley, too many building and public venue owners turn first to wireless carriers to achieve reliable coverage throughout their facilities. But this approach does not often serve the best interests of the building owner over the long run.

"Carriers focus on funding and solving their own wireless coverage issues," says Buechley. "So, to provide reliable coverage for multiple wireless service providers, building owners must court each carrier or abandon the goal and lock the venue into services offered by only one operator."
That's where things start to get complicated. To achieve multi-carrier coverage, a site could have three or four parallel carrier deployments - known as a distributed antenna system (DAS) or in-building wireless network - that get maintained, accessed, and upgraded at different times. And that doesn't suit the building owner.
"Building owners want a single system that handles multiple wireless services, public safety communication and, in many cases, private two-way radio," says Buechley. "They also want that system managed by an expert with experience monitoring and maintaining a multi-carrier DAS rather than a carrier that may be inexperienced with such tasks."
Single system platforms, commonly called multi-carrier, multi-operator or neutral host DAS, have existed for years to support multiple services. However, challenges remain because the interests of the carrier and building owner are not aligned.
The company's blog, The Inside Story (, champions a shift from a carrier-led DAS to a building owner-led solution in which the latter better control their destiny.
This raises thought-provoking questions. Who should be responsible to provide the DAS? Who should pay for it? Who should own it? And who should manage it?
SOLiD's Seth Buechley advances an approach that realigns key participants in a DAS deployment: building owners, wireless carriers and integrators who install and maintain the system. The result is a solution in which each stakeholder's goals, requirements and financial considerations are addressed.
Seth Buechley will present this holistic approach at two upcoming RCR Wireless Global Tour Conferences:
  • "The Evolution of Shared DAS" - Tuesday, July 19 in Baltimore, MD
  • "Beyond Concierge Service - Hospitality DAS Trends" on Tuesday, August 2 in Bellevue, WA
Register at RCR Wireless to attend the conference in person or as a webcast.
About SOLiD Technologies
SOLiD Technologies ( solves the problem of inconsistent wireless coverage within buildings, campuses and venues. The SOLiD distributed antenna system (DAS) supports multiple wireless carriers, public safety communications and first responder two-way radios all on a single infrastructure that is upgradeable to future wireless protocols and is easily maintained. Designed to be economical, high-performance and rapidly commissioned, SOLiD delivers next-generation DAS solutions that address the diverse requirements of building owners, wireless service providers and integrators.
Subscribe to the SOLiD Technologies blog, The Inside Story, at
Media Contact
Mike Collado
SOLiD Technologies, USA