Next week marks the sixth year that SOLiD has participated at the DAS and Small Cells Congress.
So it only seems appropriate to take a trip down Memory Lane. Come join me…
In our first year at what was then simply known as DAS Congress hosted at the Aria, SOLiD rallied around the theme of Bringing LTE to Life through a portfolio of modular indoor and outdoor DAS Remotes that offered guaranteed RF power control and fiber efficiency and the benefit of sharing a common head-end.
Our customer at Amazon presented a case study of SOLiD at its headquarters campus.
And we shared insights to the Evolution of DAS which introduced the industry to a “Shared DAS” business model in which the venue owns the network; each carrier pays their share to join the network; the integrator deploys the network; and SOLiD handles carrier relations (i.e., leasing and program management) and network management (i.e., monitoring, maintenance and support).
Oh, and we ran out of hors d’oeuvres when just about everyone in attendance packed into our meeting room for a cocktail reception!
Read our blog post and see photos from 2011 here…
In our return to DAS Congress hosted at Caesars, SOLiD showcased its first generation 20W high-power DAS Remote known then as TITAN which joined the 1W ALLIANCE multi-operator DAS lineup and EXPRESS single-operator solution.
We presented on the practical application of SOLiD’s WDM optical transport solutions in global markets after having been incubated and deployed in South Korea to enable CRAN, Small Cell Backhaul and WiFi Offload.
In what was to become the framework for the founding of the Safer Buildings Coalition, we introduced a new thinking for public-safety communications that considered both the “public” and first responder communication requirements indoors.
We hosted a mind-blowing dinner party for our customers (sorry, it’s a Fight Club thing… I can’t share any more details) and enjoyed the hospitality of iBwave’s post-DAS Congress cocktail reception at nearby Paris.
DAS Congress continued to make the rounds at Las Vegas casinos – this time at Planet Hollywood – and, as a sign of the times, appended Small Cells to its name.
Leveraging our experience at high-profile stadia including Daytona International Speedway, SOLiD hosted a panel of industry experts representing the stadium owner, wireless operator, neutral host and integrator to tackle the challenge of bringing the home game-day wireless experience to the stadium including the – as Joe Madden at Mobile Experts observes – seeking to find balance between the need for ROI and the high public profile requirement for coverage and capacity.
CRAN emerged this year as a hot topic at industry conferences, and SOLiD hosted SK Telecom, Ericsson and the Small Cell Forum to discuss this strategic architecture for scaling capacity and enabling new 3GPP cellular technologies as well as DAS, Small Cells and WiFi edge densification solutions. During the panel, SK Telecom presented its CRAN deployment in South Korea.
Of course we did our share of mingling by throwing a cocktail party for our customers and partners.
Read our blog post and see photos from 2013 here…
As the industry discussion at conferences increasingly gravitated to DAS versus Small Cells, SOLiD presented the thesis that the wireless industry has entered into a “decade of densification” in which the wireless network now and in the future requires both evolutionary and revolutionary technologies.
And we counseled that a pragmatic “toolkit approach” is needed that leverages the right solutions for the unique requirements of the project; or as Dr. Derek Peterson at Boingo rhetorically asked, “Why wouldn’t you use every tool at your disposal?”
We debuted our mid-power 5W DAS Remote which delivers just the right power, capacity and speed to meet LTE wireless demands and expectations. We similarly showcased our CityDAS Collocation Street Pillar for the deployment of wireless capacity and coverage in dense urban areas precisely where it’s needed.
Lastly, we got busted: it seems our invitation-only cocktail reception was too popular and interfered with the conference soiree.
(Cue the the music… “Bad boys, bad boys. What’cha gonna do? What’cha gonna do when they come for you?)
DAS & Small Cells Congress took a vacation from Las Vegas and headed instead to the Big Easy at the Roosevelt Hotel.
SOLiD turned the traditional DAS Tour sideways through an introduction to the emerging “middle enterprise” market segment that – using the host hotel as an example – revealed the unique challenges for enabling capacity and coverage that include business funding models, the technology toolkit, network design and infrastructure, and public-safety requirements.
The Middleprise gave this big and complicated industry segment a name and ignited an industry discussion.
We also launched the new 20W DAS Remote that features our THOR™ amplifier technology to improve power efficiency by up to 40% comparatively while also significantly reducing the physical footprint.
Now it just wouldn’t be fair to reveal everything about this year’s DAS & Small Congress which returns – appropriately – to the Aria.
However, SOLiD will present thought leadership on Edge Densification.
We have a product announcement.
And we have a meeting room lounge where you can get recharge both yourself and your smartphone.
Contact us to make sure we’re on your dance card next week.
And tell us, what is your favorite edition of DAS Congress?